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About our company

We are passionate about doing a good job for our customers
Flooring design professionals in the St. Louis, MO area - Champion Floor Company
Certified Bona Craftsman
We hear many heartwarming compliments from our customers, but we know ultimately there are a few very important factors for their satisfaction:

1. Full Service Complimentary Consultation - Many customers aren't sure what they should select. We come to your home and help you make informed decisions. This is a great value to our customers.

2. Competitive Pricing - Even with complimentary design consultations, we are very competitive with our wide selection of flooring pricing. We know you want the best possible value and the maximum return on your investment for choosing flooring in your home. We are committed to doing whatever we can to earn your business.

3. Attention to Service - A live person always answers our phone. You have a point of contact for your project for any question you have about our flooring options and installation. We take the time to explain our products and offer the best solutions. We hire our own installers. And, we hire the best qualified people who truly care about the work they do. We are family-owned and operated, this does make a difference!

4. Bona® Certified Craftsmen - A distinction in the hardwood flooring industry, a Bona® Certified Craftsman is a hand-picked, proven, top level professional, trained and certified by Bona® to use the complete Bona System® on your hardwood floors. Learn more about the Bona Certified Craftsman® program here.

Make us your choice for the best St. Louis Flooring Company!

Mission statement

We are committed to providing unsurpassed customer service, quality, and value in a socially responsible manner.

Meet the team

How can we help?
Champion Floor Company's team is a dedicated group of flooring experts and flooring professionals with a commitment to full customer satisfaction and best results. Champion has an amazing variety of flooring options, but it's our team that can help you truly find the best flooring option for your home/office, your taste and of course your budget.
Ralph Kuehn

Ralph Kuehn

Ralph has over 40 years of experience in the flooring industry. Fun fact about Ralph: as a doughnut enthusiast, he can name the best doughnut shop in every part of the city! Feel free to quiz him :)
Kim Russ


Kim grew up in the flooring industry - She is Ralph's daughter. Kim specializes in builder blueprints and vendor distribution. She is the proud wife of a St. Louis police officer and the mother of a son and daughter, also she was awarded Hardwood Floor Mag 2018 40 Under 40.
Scott Bernstein

Scott Bernstein

Sales Representative
Scott has been at Champion Floor Co for more almost 30 years and in hardwood flooring sales for over 35 years. Scott is married with two grown sons. He and his wife love to travel.
Chris Diel

Chris Diel

Sales Representative
Chris has been in the industry since he was a small kid but joined Champion a few years ago. While he was a third generation flooring tech, his son took a different path as a U.S. Marine. In his spare time he plays drums for his band and enjoys the local music scene.
Marc Spizman

Marc Spizman

Sales Representative
Marc is our most recent salesman to join the team but he grew up in the industry and has been in the business professionally for over 35 years. He is married with 2 great kids.
Madison Harris

Madison Harris

Showroom Manager and Estimator
Madison has been involved in the flooring industry for just the last few years but has always dabbled in design. She is also a big fan of fashion and designer handbags. When she's not working, she's taking care of her two cats and her great dane, Honey.
Lindsey Harris

Lindsey Harris



Sand and Finish Field Manager
Kawan has been sanding floors for almost 30 years at Champion Floor. When he's not working, he enjoys barbequing for his family.


Installation Field Manager
Jeff's been an installer for over 25 years. He's spent about 20 of those years with us. When he's not spending time with his wife and daughter, you'll be sure to find him at the pool table where he plays competitive pool.


full service installation by Champion Floor employees











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Awards & associations

Angie's List
BBB Accredited Business

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